Three Cheers for Three Years
As Corbellini Creative celebrates our third anniversary, we can’t help but look back at the successes and relationships that got us this far. It’s been a fun, challenging, exciting journey, and we can’t wait to see what’s next.
So far, our design work has garnered over 1.5 billion impressions. We’ve brought dozens of stories to life through creative campaigns that have enabled our clients to dream bigger, soar higher, and explore new frontiers. You’ve heard “the sky’s the limit,” but Airbus’s Perlan Project wants to push beyond that, to the edge of space. Our website brings their big ideas down to Earth, so even us mere mortals can understand. View-Master, the iconic personal projector toy, got a 21st century makeover when Mattel partnered with Google to create a smartphone-powered VR headset. Our modern website provided the finishing touch on their digital age transformation. It’s gotten over a billion digital impressions since then! That’s about 1 per every 7 people on Earth. Finally, we designed the website for BBDO’s “You Can Be Anything” Barbie campaign, empowering girls to imagine themselves as tomorrow’s leaders. Who run the world?!
We’re not slackin’ on the video front, either. Collaborating closely with our acclaimed client Hunter PR, we executed a bold, compelling creative for Tabasco’s “Flavor Your World” which took us on a global adventure across oceans, cultures, languages and foods. Celebrating the ways hot sauce unites us all broke Tabasco’s record for Youtube, garnering over 3.9 million views to date. Kelly Rowland dropped serious life wisdom in the Band-Aid “Stick With It” video we proposed and created. Kelly inspired us to dream big, push beyond boundaries and never give up. Because, like she says, “when you believe in yourself and work hard enough, great things can happen.” We filmed Meccano’s toy robot, Meccanoid, pranking fast food workers at drive-through windows across Los Angeles. Our video went viral, breaking Meccano’s record for Youtube views, and it even 01001–err, won a Gold Telly Award for Best Social Media video! (Hey, Meccanoid: Let’s get lunch sometime!) And Kelis’s milkshake brought all the boys to the kitchen when we shot a video with her for Baileys Irish Cream. She taught us her secret recipe and didn’t even charge.
These past three years have been a crazy, epic adventure and we’re excited to keep telling new stories, embrace new technologies, and reimagine what’s possible.